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FIRST THURSDAY 

Austin's favorite street meets Austin's favorite party. First Thursdays at South Congress Hotel is our signature monthly event that features a live performance by an up-and-coming local act, DJs throughout our spaces, drink specials, pop-up activations and more.

This Austin tradition runs deep: on the first Thursday of every month, businesses along South Congress Avenue historically kept their doors open late and banded together to celebrate the essence of Austin — a celebration of local music, art and culture. Since we opened in September 2015, we've kept the festivities going and highlighted what makes our city special. We're proud that Austin's local music community has been represented on our stage with bands like The Black Pumas, CAPYAC, and The Peterson Brothers all joining the First Thursday lineup.

Follow Along

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First Thursday returns on Thursday, September 5th and the vibes are extra refreshing this month thanks to presenting sponsor, BAWI Agua Fresca.

Get a taste of what they do best - bubbly, bigger flavors - alongside what SCH does best - throwing Austin’s most iconic block party - all night long. Enjoy live performances by Deniz Love and Magic Rockers of Texas, DJ sets by Dayta, Frontside, King Louie, Jordan Pierce and Who Izzy throughout the hotel, and sip, socialize, or maybe bust out a few signature dance moves– your call.⁠

Add-ons, pool passes, and custom merch options this month:⁠⁠

Maie Day First Thursday Fastpass⁠ | 5-9:30p | $45 pre-sale

Re: that long line to get in Maie Day's fastpass lets you bypass the crowd and enjoy chophouse bites served all night. Includes early entry + skip-the-line access, a welcome drink + a special menu including gimme burgers, dusted chicken wings, steak bites, mac ‘n cheese, dessert, and more.⁠

⁠First Round’s On Me First Thursday Singles Pool Party⁠ | 6-9p | $30 pre-sale

First Thursday as a first date? Head upstairs to the rooftop pool + mingle + cool off with First Round's On Me. Come hang out, sip on drinks with great views of Austin’s favorite street + groove to poolside jams by Who Izzy. Includes separate line entry + rooftop pool access + app download includes 2 free drink tickets.⁠

⁠Live Screen Printing by GoodyBag⁠ | 6-9:30p | $30 per shirt, while supplies last⁠

What’s Austin’s favorite party without a party favor? Snag one of our first-ever custom First Thursday tees, printed onsite by our friends at Goodybag, in our Studio space. Supplies are limited + designs are envied. ⁠

⁠First Thursday is free + open to all, always. Good times + refreshments brought to you by our 2024 partners: Still Austin + Carabuena Tequila + Deep Eddy Vodka + Bawi + Dos Hombres Mezcal + First Round's On Me + Happen Twice. Powered by Werd. A portion of drink sales will be donated to help support The SIMS Foundation.